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AI Search Pulse / HR and payroll software

QuickBooks

quickbooks.intuit.com

QuickBooks ranks 4th of 25 in UK HR and payroll software AI answers: named in 140 of 356 answers (39.3%, ±8.7). Strongest on ChatGPT (51.7%), weakest on Perplexity (21.7%). Named in 41 of 60 questions.

Headline figures

Visibility
39.3% ±8.7
Named in
140 of 356 answers
Rank
4th of 25
Change
First reading

The ± is the margin of error: if we had asked a different mix of similar questions, the figure would land inside this range 95 times in 100.

Visibility over time

0%25%50%3 Nov
Visibility by week
3 November 2026Visibility: 39.3%95% range: 30.8% to 48.2%

Engine by engine

ChatGPTQuickBooks: 51.7% (31 of 60)Category average: 22.8%
ClaudeQuickBooks: 41.7% (25 of 60)Category average: 29.6%
GeminiQuickBooks: 50.0% (30 of 60)Category average: 27.2%
PerplexityQuickBooks: 21.7% (13 of 60)Category average: 19.3%
Google AI OverviewsQuickBooks: 37.5% (21 of 56)Category average: 16.5%
Google AI ModeQuickBooks: 33.3% (20 of 60)Category average: 17.8%

The questions

QuickBooks was named in 41 of 60 questions.

What's the best payroll software for a UK small business with about 15 staff that handles RTI and auto-enrolment?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
What's the cheapest HMRC-recognised payroll software for a limited company director who only pays themselves?QuickBooks named by: Claude, Google AI ModeOthers named instead: FreeAgent (3 engines), Employment Hero (2 engines), Xero (2 engines), BrightPay (1 engine), IRIS (1 engine), Moneysoft (1 engine), Shape Payroll (1 engine)
I run a restaurant with weekly-paid and zero-hours staff. Which payroll software handles holiday pay and tronc properly?QuickBooks named by: ChatGPT, ClaudeOthers named instead: BrightPay (4 engines), IRIS (3 engines), Xero (3 engines), Sage (2 engines), Factorial (1 engine), Moneysoft (1 engine), PayFit (1 engine)
Should I use a payroll bureau or software, and which UK providers offer both?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI OverviewsOthers named instead: MHR (2 engines), Moorepay (2 engines), Sage (2 engines), ADP (1 engine), BrightPay (1 engine), Cintra (1 engine), Employment Hero (1 engine), Factorial (1 engine), IRIS (1 engine), PayFit (1 engine), Xero (1 engine)
Which payroll software is best for an accountant running payroll for lots of clients?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI Overviews, Google AI ModeOthers named instead: BrightPay (1 engine), Factorial (1 engine), IRIS (1 engine), Moneysoft (1 engine), PayFit (1 engine), Sage (1 engine), Xero (1 engine)
What payroll software do most UK small businesses use?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
How much does payroll software cost per employee per month in the UK, and which providers are best value?QuickBooks named by: ChatGPT, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: Breathe (1 engine), BrightHR (1 engine), BrightPay (1 engine), FreeAgent (1 engine), IRIS (1 engine), Moneysoft (1 engine), Sage (1 engine), Xero (1 engine), Zelt (1 engine)
Is there any free payroll software for a UK employer with fewer than 10 employees?QuickBooks named by: GeminiOthers named instead: Employment Hero (2 engines), IRIS (2 engines), Xero (2 engines), BrightPay (1 engine), PayFit (1 engine)
Which payroll software works best for a care home with lots of shift workers and overtime?QuickBooks named by: ChatGPT, Gemini, Google AI ModeOthers named instead: Rippling (1 engine)
Which payroll software automatically sends RTI submissions to HMRC every pay day?QuickBooks named by: ChatGPT, Claude, Gemini, PerplexityOthers named instead: Sage (2 engines), Xero (2 engines), BrightPay (1 engine), Employment Hero (1 engine), FreeAgent (1 engine), PayFit (1 engine), Rippling (1 engine)
What payroll software handles auto-enrolment pension duties and re-enrolment for me?QuickBooks named by: ChatGPT, Google AI ModeOthers named instead: BrightPay (4 engines), Xero (4 engines), Sage (3 engines), IRIS (2 engines), Moneysoft (2 engines), Moorepay (2 engines), Rippling (2 engines), Employment Hero (1 engine), PayFit (1 engine)
What's the difference between the main cloud payroll providers for a UK business with 50 staff?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
How hard is it to switch payroll software partway through the tax year in the UK, and which providers help with the move?QuickBooks named by: ChatGPT, Claude, Perplexity, Google AI OverviewsOthers named instead: BrightPay (2 engines), Rippling (2 engines), Sage (2 engines), Xero (2 engines), ADP (1 engine), Cintra (1 engine), Employment Hero (1 engine), IRIS (1 engine), PayFit (1 engine), PeopleHR (1 engine)
I'm moving payroll away from my accountant to do it in-house. What software should I use?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI Overviews, Google AI ModeOthers named instead: BrightPay (1 engine), Employment Hero (1 engine), IRIS (1 engine), Sage (1 engine), Xero (1 engine)
What's the best value payroll software for a charity with 30 part-time staff?QuickBooks named by: ChatGPT, Gemini, Google AI ModeOthers named instead: BrightPay (3 engines), IRIS (2 engines), Moneysoft (2 engines), Zelt (2 engines), Employment Hero (1 engine), MHR (1 engine), Moorepay (1 engine), Sage (1 engine), Xero (1 engine)
Which payroll software is best for a construction firm that pays CIS subcontractors as well as employees?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI Overviews, Google AI ModeOthers named instead: BrightPay (1 engine), IRIS (1 engine), Moneysoft (1 engine), Sage (1 engine), Xero (1 engine)
Which UK payroll software has the best customer support when something goes wrong?QuickBooks named by: Gemini, Google AI ModeOthers named instead: BrightPay (3 engines), Sage (3 engines), ADP (2 engines), Employment Hero (2 engines), HiBob (2 engines), IRIS (2 engines), Moorepay (2 engines), Zelt (2 engines), Cintra (1 engine), PeopleHR (1 engine), Rippling (1 engine), Xero (1 engine)
Which payroll providers do UK businesses rate most highly in reviews?QuickBooks named by: ChatGPT, Claude, GeminiOthers named instead: Sage (3 engines), BrightPay (2 engines), FreeAgent (2 engines), Moorepay (2 engines), Xero (2 engines), Deel (1 engine), Employment Hero (1 engine), HiBob (1 engine), PayFit (1 engine), Rippling (1 engine), Zelt (1 engine)
What's the easiest payroll software for someone who has never run payroll before?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
Which payroll software suits a business with staff in England and Scotland on different income tax rates?QuickBooks named by: ChatGPT, Claude, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: BrightPay (1 engine), IRIS (1 engine), Moneysoft (1 engine), PayFit (1 engine), Sage (1 engine), Xero (1 engine)
Which payroll tools work out statutory sick pay and maternity pay properly?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI OverviewsOthers named instead: BrightPay (1 engine), Moneysoft (1 engine), PayFit (1 engine), Sage (1 engine), Xero (1 engine)
Is it better to buy standalone payroll software or use the payroll that comes with my accounting package?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI Overviews, Google AI ModeOthers named instead: BrightPay (1 engine), Moorepay (1 engine), Xero (1 engine)
Which UK payroll bureaus offer the best value managed payroll for a small business, and what do they charge per payslip?QuickBooks named by: ClaudeOthers named instead: Moorepay (3 engines), PayFit (2 engines), FreeAgent (1 engine), IRIS (1 engine), Xero (1 engine)
Which payroll software handles salary sacrifice pension schemes for a UK firm with 25 employees?QuickBooks named by: ChatGPT, Google AI ModeOthers named instead: Xero (4 engines), BrightPay (3 engines), Moneysoft (3 engines), PayFit (3 engines), IRIS (2 engines), Sage (2 engines), CharlieHR (1 engine), Shape Payroll (1 engine)
Which cloud payroll software is easiest to move to from an old desktop payroll package?QuickBooks named by: ChatGPT, Claude, Gemini, Google AI OverviewsOthers named instead: BrightPay (2 engines), IRIS (2 engines), Sage (2 engines), Xero (2 engines), Employment Hero (1 engine), Moneysoft (1 engine), PayFit (1 engine)
Which payroll software lets employees see their payslips on their phone?QuickBooks named by: ChatGPT, Claude, GeminiOthers named instead: BrightPay (3 engines), Sage (2 engines), IRIS (1 engine), Moorepay (1 engine), PayFit (1 engine), PeopleHR (1 engine), Xero (1 engine)
Which payroll software is ready for mandatory payrolling of benefits in kind from April 2027?QuickBooks named by: Google AI ModeOthers named instead: Xero (5 engines), BrightPay (4 engines), Sage (4 engines), IRIS (3 engines), ADP (2 engines), Moneysoft (2 engines), Cintra (1 engine), PayFit (1 engine), PeopleHR (1 engine)
What are the pros and cons of the most popular UK payroll apps for a 20-person company?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
Which payroll software is the most reliable for getting pay day right every month?QuickBooks named by: ChatGPT, Gemini, Google AI Overviews, Google AI ModeOthers named instead: ADP (1 engine), BrightPay (1 engine), Deel (1 engine), HiBob (1 engine), IRIS (1 engine), PayFit (1 engine), Rippling (1 engine), Sage (1 engine), Xero (1 engine)
What payroll software works for a small business that pays a mix of monthly salaries and hourly wages?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI OverviewsOthers named instead: Moneysoft (1 engine), PayFit (1 engine), Rippling (1 engine), Sage (1 engine), Xero (1 engine)
Which payroll software has no setup fee and lets me pay month to month?QuickBooks named by: ChatGPT, GeminiOthers named instead: Employment Hero (1 engine), FreeAgent (1 engine), Sage (1 engine), Xero (1 engine)
Which payroll provider can handle a UK business with 200 employees across several sites?QuickBooks named by: No engineOthers named instead: Moorepay (5 engines), Rippling (5 engines), ADP (4 engines), IRIS (4 engines), Sage (3 engines), Cintra (2 engines), MHR (2 engines), PayFit (2 engines), BrightPay (1 engine), Deel (1 engine), Employment Hero (1 engine), PeopleHR (1 engine), Zelt (1 engine)
Which payroll software do UK accountants recommend for small businesses?QuickBooks named by: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews, Google AI ModeOthers named instead: None
For a growing business, is payroll software that bundles HR better than a payroll-only product?QuickBooks named by: Claude, Gemini, Google AI OverviewsOthers named instead: ADP (1 engine), HiBob (1 engine)
Which HR software is best for a 40-person UK company that needs payroll built in?QuickBooks named by: ChatGPT, Claude, GeminiOthers named instead: Cintra (3 engines), Sage (3 engines), PeopleHR (2 engines), Rippling (2 engines), BambooHR (1 engine), Breathe (1 engine), Employment Hero (1 engine), Factorial (1 engine), HiBob (1 engine), IRIS (1 engine), PayFit (1 engine), Personio (1 engine), Xero (1 engine), Zelt (1 engine)
Which HR system will help a small UK employer keep up with the Employment Rights Act changes, like day-one sick pay?QuickBooks named by: No engineOthers named instead: BrightHR (6 engines), Breathe (5 engines), CharlieHR (4 engines), BrightPay (3 engines), Sage (3 engines), Xero (3 engines), Employment Hero (2 engines), HiBob (2 engines), FreeAgent (1 engine), IRIS (1 engine), MHR (1 engine), Moorepay (1 engine), PayFit (1 engine)
What's the easiest HR software to set up for a UK startup under 20 people?QuickBooks named by: No engineOthers named instead: Breathe (6 engines), CharlieHR (5 engines), HiBob (5 engines), Factorial (3 engines), Personio (3 engines), Zelt (3 engines), PayFit (2 engines), Xero (2 engines), BambooHR (1 engine), BrightHR (1 engine), Employment Hero (1 engine), PeopleHR (1 engine), Rippling (1 engine), Sage (1 engine)
What's the best all-in-one HR, payroll and benefits platform for a UK business with 100 to 250 staff?QuickBooks named by: No engineOthers named instead: HiBob (5 engines), Zelt (5 engines), Sage (4 engines), Cintra (3 engines), Employment Hero (3 engines), Rippling (3 engines), Breathe (2 engines), IRIS (2 engines), MHR (2 engines), Moorepay (2 engines), Personio (2 engines), Xero (2 engines), ADP (1 engine), BrightHR (1 engine), PayFit (1 engine), PeopleHR (1 engine)
What do small UK businesses use to manage holidays, sickness and rotas in one place?QuickBooks named by: GeminiOthers named instead: Breathe (5 engines), BrightHR (4 engines), CharlieHR (2 engines), Factorial (2 engines), IRIS (2 engines), PeopleHR (2 engines), BambooHR (1 engine), BrightPay (1 engine), FreeAgent (1 engine), Sage (1 engine), Xero (1 engine)
How much does HR software cost for a UK company with 50 employees, and which providers are best value?QuickBooks named by: No engineOthers named instead: Breathe (6 engines), Employment Hero (6 engines), PeopleHR (5 engines), Sage (5 engines), BambooHR (3 engines), CharlieHR (3 engines), HiBob (3 engines), Personio (3 engines), Zelt (3 engines), BrightHR (2 engines), Factorial (2 engines), IRIS (2 engines), Xero (2 engines), Rippling (1 engine)
What's the difference between HR software built for UK companies and the big US platforms?QuickBooks named by: ChatGPTOthers named instead: BambooHR (3 engines), Breathe (3 engines), Rippling (3 engines), ADP (2 engines), Deel (2 engines), Factorial (2 engines), HiBob (2 engines), PeopleHR (2 engines), Sage (2 engines), Xero (2 engines), Zelt (2 engines), BrightHR (1 engine), CharlieHR (1 engine), Cintra (1 engine), Personio (1 engine)
We've outgrown spreadsheets for holiday tracking. What HR software should a 25-person firm move to?QuickBooks named by: No engineOthers named instead: Breathe (5 engines), BambooHR (4 engines), CharlieHR (4 engines), Personio (3 engines), HiBob (2 engines), Zelt (2 engines), BrightPay (1 engine), Cintra (1 engine), Deel (1 engine), Factorial (1 engine), IRIS (1 engine), PeopleHR (1 engine), Sage (1 engine), Xero (1 engine)
Which HR software do UK small businesses say is easiest to use day to day?QuickBooks named by: No engineOthers named instead: Breathe (5 engines), CharlieHR (5 engines), BambooHR (4 engines), BrightHR (4 engines), Employment Hero (3 engines), PeopleHR (3 engines), Sage (3 engines), HiBob (2 engines), Rippling (2 engines), Factorial (1 engine), PayFit (1 engine), Xero (1 engine), Zelt (1 engine)
Which HR software comes with employment law advice for a small business without an HR manager?QuickBooks named by: No engineOthers named instead: BrightHR (6 engines), BambooHR (2 engines), Breathe (2 engines), CharlieHR (2 engines), Employment Hero (2 engines), HiBob (1 engine), PeopleHR (1 engine), Rippling (1 engine)
What's the best HR software for a small business in the UK?QuickBooks named by: ChatGPT, Gemini, Google AI OverviewsOthers named instead: BambooHR (3 engines), Breathe (3 engines), BrightHR (3 engines), Sage (3 engines), Employment Hero (2 engines), HiBob (2 engines), Personio (2 engines), Xero (2 engines), BrightPay (1 engine), CharlieHR (1 engine), Cintra (1 engine), Moorepay (1 engine), Zelt (1 engine)
Which HR platforms help with right to work checks and keeping employee records GDPR compliant?QuickBooks named by: No engineOthers named instead: Personio (5 engines), Breathe (3 engines), BrightHR (3 engines), HiBob (3 engines), Rippling (3 engines), CharlieHR (2 engines), Employment Hero (2 engines), Factorial (2 engines), ADP (1 engine), BambooHR (1 engine), Cintra (1 engine), IRIS (1 engine), PeopleHR (1 engine), Sage (1 engine)
Is there decent free HR software for a UK business with under 10 staff?QuickBooks named by: No engineOthers named instead: Breathe (4 engines), CharlieHR (4 engines), PeopleHR (2 engines), BrightHR (1 engine), Deel (1 engine), Employment Hero (1 engine), PayFit (1 engine), Sage (1 engine)
How do the main HR software options for UK SMEs compare on holiday management, documents and reporting?QuickBooks named by: No engineOthers named instead: Breathe (5 engines), CharlieHR (5 engines), BrightHR (4 engines), HiBob (4 engines), BambooHR (3 engines), Personio (3 engines), Sage (3 engines), Factorial (2 engines), PeopleHR (2 engines), Zelt (2 engines), BrightPay (1 engine), Cintra (1 engine), Employment Hero (1 engine), Xero (1 engine)
What HR software suits a retail business with lots of part-time and seasonal staff?QuickBooks named by: GeminiOthers named instead: BambooHR (3 engines), Factorial (3 engines), Rippling (3 engines), Sage (3 engines), PeopleHR (2 engines), Personio (2 engines), ADP (1 engine), Breathe (1 engine), BrightHR (1 engine), CharlieHR (1 engine), Employment Hero (1 engine), HiBob (1 engine), MHR (1 engine), Moorepay (1 engine)
We've outgrown our first HR system at 150 staff. Which HR platforms should we move to?QuickBooks named by: No engineOthers named instead: HiBob (6 engines), Personio (6 engines), BambooHR (5 engines), Rippling (5 engines), ADP (3 engines), Factorial (2 engines), PeopleHR (2 engines), Breathe (1 engine), BrightPay (1 engine), CharlieHR (1 engine), Deel (1 engine), Employment Hero (1 engine), IRIS (1 engine), Moorepay (1 engine), Sage (1 engine), Zelt (1 engine)
Which HR tools help UK employers keep track of the new day-one rights to paternity and parental leave?QuickBooks named by: No engineOthers named instead: Breathe (5 engines), Personio (4 engines), BrightHR (3 engines), IRIS (3 engines), Sage (3 engines), ADP (2 engines), BambooHR (2 engines), CharlieHR (2 engines), Employment Hero (2 engines), PeopleHR (2 engines), Xero (2 engines), BrightPay (1 engine), Cintra (1 engine), Factorial (1 engine), HiBob (1 engine), MHR (1 engine), Rippling (1 engine), Zelt (1 engine)
Which HR software providers are known for good onboarding and support?QuickBooks named by: No engineOthers named instead: BambooHR (6 engines), Rippling (6 engines), HiBob (3 engines), Breathe (2 engines), Deel (2 engines), Personio (2 engines), Sage (2 engines), ADP (1 engine), MHR (1 engine), PeopleHR (1 engine)
Which HR software includes performance reviews and staff engagement surveys?QuickBooks named by: No engineOthers named instead: BambooHR (3 engines), Personio (2 engines), HiBob (1 engine), Rippling (1 engine)
What's the best HR software for a UK business that also employs staff overseas?QuickBooks named by: Google AI OverviewsOthers named instead: Deel (5 engines), HiBob (5 engines), Rippling (5 engines), Personio (4 engines), ADP (3 engines), BambooHR (2 engines), IRIS (2 engines), PeopleHR (2 engines), Sage (2 engines), Zelt (2 engines), Breathe (1 engine), Factorial (1 engine), Moorepay (1 engine), Xero (1 engine)
Which HR software charges per employee with no long contract?QuickBooks named by: No engineOthers named instead: BambooHR (4 engines), Deel (3 engines), Sage (3 engines), Breathe (2 engines), PeopleHR (2 engines), Rippling (2 engines), Employment Hero (1 engine), Factorial (1 engine), Personio (1 engine)
How do the main HR systems for UK SMEs compare on connecting to separate payroll software?QuickBooks named by: Claude, Gemini, PerplexityOthers named instead: ADP (2 engines), Breathe (2 engines), CharlieHR (2 engines), HiBob (2 engines), IRIS (2 engines), Sage (2 engines), Xero (2 engines), BambooHR (1 engine), BrightHR (1 engine), BrightPay (1 engine), Deel (1 engine), Employment Hero (1 engine), FreeAgent (1 engine), Moneysoft (1 engine), PeopleHR (1 engine), Personio (1 engine)
Which HR software for UK SMEs includes recruitment and applicant tracking?QuickBooks named by: ChatGPTOthers named instead: Personio (5 engines), Breathe (4 engines), Sage (4 engines), BambooHR (3 engines), Employment Hero (3 engines), PeopleHR (3 engines), CharlieHR (2 engines), Factorial (2 engines), IRIS (2 engines), HiBob (1 engine), Rippling (1 engine), Xero (1 engine)
Which HR system is best for a hospitality business with several sites, rotas and timesheets?QuickBooks named by: No engineOthers named instead: Sage (4 engines), Xero (4 engines), BambooHR (2 engines), Breathe (1 engine), BrightHR (1 engine), BrightPay (1 engine), Employment Hero (1 engine), IRIS (1 engine), PeopleHR (1 engine), Personio (1 engine)
How do the main HR platforms for UK SMEs compare for a hybrid team split between office and home?QuickBooks named by: No engineOthers named instead: HiBob (6 engines), BambooHR (5 engines), Breathe (5 engines), CharlieHR (5 engines), Factorial (4 engines), Personio (4 engines), Xero (4 engines), Employment Hero (3 engines), Sage (3 engines), PeopleHR (2 engines), Rippling (2 engines), BrightPay (1 engine), Cintra (1 engine), IRIS (1 engine), Zelt (1 engine)
Which HR software makes it easy to bring across data from our old system and spreadsheets?QuickBooks named by: No engineOthers named instead: Rippling (5 engines), BambooHR (4 engines), Personio (4 engines), HiBob (3 engines), ADP (2 engines), Breathe (2 engines), Deel (1 engine), Factorial (1 engine)

Where QuickBooks was named

A small sample of what the engines wrote. These are their own words: we have not verified what they say and they are not our view. The figures above count every answer, quoted or not.

  • ChatGPT,

    Which payroll software automatically sends RTI submissions to HMRC every pay day?

    QuickBooks Payroll (UK) - RTI FPS appears automatically when you create payroll payments and is submitted through the built-in HMRC link, rather than you exporting and uploading XML yourself.

  • ChatGPT,

    What payroll software handles auto-enrolment pension duties and re-enrolment for me?

    QuickBooks Online Payroll (UK) - Cloud payroll with built-in auto-enrolment, pension calculations and export files for major schemes; re-enrolment is supported with prompts and assessment tools.

  • ChatGPT,

    Which payroll software handles salary sacrifice pension schemes for a UK firm with 25 employees?

    Xero Payroll / QuickBooks Online Payroll + pensions integration

  • Claude,

    Which payroll software is best for an accountant running payroll for lots of clients?

    QuickBooks Payroll: Choose this if most clients are already on QuickBooks Online.

  • Claude,

    What payroll software do most UK small businesses use?

    QuickBooks Payroll. It suits businesses already on QuickBooks accounting.

  • Claude,

    I'm moving payroll away from my accountant to do it in-house. What software should I use?

    QuickBooks Payroll makes sense if you already use QuickBooks for bookkeeping, because the integration is seamless.

  • Gemini,

    Which payroll software automatically sends RTI submissions to HMRC every pay day?

    QuickBooks Online Payroll: Pre-fills the FPS data during the pay run and files directly to HMRC upon final confirmation.

  • Gemini,

    What payroll software do most UK small businesses use?

    Best for: Small businesses running QuickBooks for their core accounting.

  • Gemini,

    I'm moving payroll away from my accountant to do it in-house. What software should I use?

    Best for: Small businesses already using QuickBooks for bookkeeping.

  • Perplexity,

    What's the best payroll software for a UK small business with about 15 staff that handles RTI and auto-enrolment?

    QuickBooks Payroll; Businesses already using QuickBooks; Integrates payroll with accounting and supports automated HMRC submissions and auto-enrolment.

  • Perplexity,

    Which payroll software suits a business with staff in England and Scotland on different income tax rates?

    QuickBooks Payroll - a good choice if the business already uses QuickBooks accounting; it submits directly to HMRC, updates tax codes, and calculates tax, NI, pensions and student-loan deductions.

  • Perplexity,

    Which payroll tools work out statutory sick pay and maternity pay properly?

    QuickBooks Payroll - supports statutory sick, maternity, paternity and neonatal-care payments, with payroll calculations built in.

  • Google AI Overviews,

    I'm moving payroll away from my accountant to do it in-house. What software should I use?

    QuickBooks Payroll: Great if your business already runs on QuickBooks Online.

  • Google AI Overviews,

    What's the easiest payroll software for someone who has never run payroll before?

    QuickBooks Payroll (Best if you already use QuickBooks): Why it's easy: If your accounting is already on QuickBooks, syncing financial records and payroll happens automatically in one place, eliminating duplicate data entry.

  • Google AI Overviews,

    Which payroll software suits a business with staff in England and Scotland on different income tax rates?

    QuickBooks Payroll: Features automated payroll calculations, tax submissions, and handles multi-region UK tax codes seamlessly.

  • Google AI Mode,

    What's the easiest payroll software for someone who has never run payroll before?

    QuickBooks Payroll Why it's great for beginners: Widely praised for its guided onboarding, intuitive workflows, and clean interface.

  • Google AI Mode,

    What are the pros and cons of the most popular UK payroll apps for a 20-person company?

    Best for: Companies already using Xero or QuickBooks for bookkeeping.

Answers that did not name QuickBooks

A sample of up to 10 answers, not the full set.

  • ChatGPT

    Is there any free payroll software for a UK employer with fewer than 10 employees?

    Named instead: BrightPay, Employment Hero

  • Claude

    How much does payroll software cost per employee per month in the UK, and which providers are best value?

    Named instead: Sage, Xero, IRIS, BrightPay, Moneysoft, Zelt, Breathe, BrightHR, FreeAgent

  • Gemini

    What's the cheapest HMRC-recognised payroll software for a limited company director who only pays themselves?

    Named instead: IRIS, Moneysoft, Employment Hero, Shape Payroll, FreeAgent

  • Perplexity

    What's the cheapest HMRC-recognised payroll software for a limited company director who only pays themselves?

    Named instead: Xero, FreeAgent

  • Google AI Overviews

    What's the cheapest HMRC-recognised payroll software for a limited company director who only pays themselves?

    Named instead: Xero, BrightPay, Employment Hero, FreeAgent

  • Google AI Mode

    I run a restaurant with weekly-paid and zero-hours staff. Which payroll software handles holiday pay and tronc properly?

    Named instead: BrightPay

  • ChatGPT

    Which UK payroll software has the best customer support when something goes wrong?

    Named instead: Sage, IRIS, BrightPay, Moorepay, Employment Hero, PeopleHR

  • Claude

    Is there any free payroll software for a UK employer with fewer than 10 employees?

    Named instead: IRIS, PayFit

  • Gemini

    I run a restaurant with weekly-paid and zero-hours staff. Which payroll software handles holiday pay and tronc properly?

    Named instead: Sage, Xero, IRIS, BrightPay, Factorial

  • Perplexity

    I run a restaurant with weekly-paid and zero-hours staff. Which payroll software handles holiday pay and tronc properly?

    Named instead: Sage, Xero, IRIS, BrightPay

Sources

  1. acenteus-cca.com28 answers
  2. gov.uk27 answers
  3. workforce.com22 answers
  4. iris.co.uk19 answers
  5. zelt.app19 answers
  6. expertsure.com18 answers
  7. reddit.com17 answers
  8. whichpayroll.com17 answers
  9. payfit.com15 answers
  10. sage.com15 answers

Own site: linked in 10 of 140 answers that named QuickBooks (7.1%).

Neighbours in the ranking

What would move this

Where the data points, not a promise of any result.

  • Sources the leaders are cited from: cintra.co.uk, factorial.com, xero.com
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