Resources
Everything we publish about AI visibility, in one place, written by Olly and built the way we tell clients to build: direct answers first, sources cited, dates on every claim.
50 terms
The AEO glossary
Every AI visibility term that matters, defined in plain English with primary sources cited and dated: crawlers, citations, share of voice, llms.txt and the rest.
45 questions
FAQ
Straight answers across six topics: getting started with AI visibility, how AEOscore works, what the scores mean, pricing, data and privacy, and choosing a tool.
9 articles
The blog
Longer answers with dates on everything: why ChatGPT ignores businesses, what the tools cost in pounds, and UK AI search statistics with sources.
26 tips
Quick tips
Twenty-second answers to the practical questions: what to ask AI, what to put at the top of a page, prices, listings, comparisons, reviews, dates, robots.txt. Each one plays here and as a Short.
Public
Methodology
How every AEOscore number is produced: prompt panels, sampling, weighting for mentions, citations and prominence. No signup, nothing hidden.
Research and guides
Original data and step-by-step guides
Everything lives on the research and guides hubs, and the week’s AI search news lands on the AI Search Pulse every week with Olly’s take on each item. The current set of guides and research:
- AI Overviews and click-through rates: what small UK B2B businesses actually lose (and keep): the published CTR figures attributed and dated, plus our own 304-query UK B2B study of which searches trigger an AI Overview.
- Why paid search impressions are falling while ChatGPT referrals rise: a diagnostic guide for UK B2B ecommerce, with a six-step triage and a decision table.
- How to measure AI Overview click loss in Search Console and GA4: non-technical, step by step.
- How to protect B2B leads from AI Overviews: the fix list, in triage order.
- Is Cloudflare blocking AI from reading your site?: the block robots.txt cannot show, and the live test that can.
- AI crawler settings on Squarespace, Wix and Shopify: where the controls actually live, and what each one really changes.
- Get your UK business recommended by ChatGPT: five evidence-cited steps, from crawler access to Bing Places to tracking.
What's your AEO score?
Send your domain and a named expert will run it through all six engines, score the results and email your report within 1 to 2 working days. Free, no card, no signup.
- ChatGPT
- Claude
- Gemini
- Perplexity
- Google AI Overviews
- Google AI Mode