AI visibility score
What is an AI visibility score?
Method
What goes into the score
Each scan puts a panel of real buyer questions, the kind your customers actually type, to the engines that answer them: ChatGPT, Claude, Gemini, Perplexity, Google AI Overviews and AI Mode, checked through their official APIs and the search surfaces people actually see. Every answer is read for whether it mentions your business and whether it cites your website, and questions are sampled repeatedly so one odd answer cannot swing the score on its own. That is AEO (answer engine optimisation) in practice: measuring the answers themselves, not a results page.
For the full detail behind every number, read our full methodology.
- ChatGPT
- Claude
- Gemini
- Perplexity
- Google AI Overviews
- Google AI Mode
Honesty
What a good score looks like
Most small and medium businesses start low: AI engines have simply never had a reason to mention them yet. Watch the direction of travel week on week as content and citations catch up, not the day-one number.
Brand questions, people already asking about you by name, should climb toward near-perfect quickly, because that answer is mostly about getting your own facts right and consistent. Non-brand questions, people asking about the problem you solve without naming you, are the harder climb, and winning a mention when nobody asked for you by name is the hardest visibility to earn, and where most of the growth lives.
What's your AI visibility score?
Send your domain and a named expert runs it through the engines buyers actually use, scores the result and emails your report within 1 to 2 working days. Free, no card, no signup.
- ChatGPT
- Claude
- Gemini
- Perplexity
- Google AI Overviews
- Google AI Mode
FAQ
AI visibility score, explained
- Is an AI visibility score the same as SEO ranking?
- No. A search ranking measures where you appear on a results page. An AI visibility score measures whether an AI engine names and cites your business when it answers a question directly, with no results page in between.
- How is an AI visibility score calculated?
- A panel of real buyer questions is put to each AI engine on a set schedule. Every answer is scored for whether your brand is mentioned, whether it is cited, and how prominently it appears, and those results combine into a weighted rate out of 100.
- How do I improve my AI visibility score?
- By closing the gaps a scan finds. AEOscore writes a fix plan for each one: pages that answer buyer questions directly, the listings and roundups the engines cite when recommending rivals, and the social threads they quote instead of you. Fixes typically take 4 to 12 weeks to show in the answers, and AEOscore tracks each one and tells you honestly whether it moved.